LIFELONG LEARNINGStrategic Management and Business Intelligence

March
Lifelong learning
Graduate degree or Higher
French
9 000€

OVERVIEW
Management Intelligence

Created in 2005, the MBA in Strategic Management and Business Intelligence (MSIE) is unique to date in France, because it is truly at the crossroads of economic intelligence and strategic management.

 

Moving beyond traditional approaches to organizational management and competitive analysis, the MSIE course offers training methodologies adapted to the new needs of policymakers in light of rising economic clashes.

 

Schedules are compatible with a full-time profession. The personalized support provided to auditors in order for them to achieve their career goals is a founding educational feature of the EGE.

 

Furthermore, the School of Economic Warfare is the certifying body for obtaining the title “Economic Intelligence Expert” – Level I, registered in the National Directory of Professional Certifications (RNCP).

 

RANKING

Since 2002, the School of Economic Warfare has been ranked best training in France in "Business Intelligence" by the Eduniversal-SMBG guide to Best Master’s and 7th best Master’s in the world in 2017 in “Master’s in Business Intelligence, Knowledge Management and Security” (best- Master’s.com).

 

Christian Harbulot, the programme director, received the award for Best Teacher among all courses in 2005 as part of the Trophées de la Pédagogie (Educational Trophies).

 

OBJECTIVES

·         Equip partipants with the necessary knowledge for economic intelligence project management.

·         Learn, reproduce and apply the methodologies of the best practitioners in economic intelligence.

 

WHO IS THIS COURSE INTENDED FOR?

The Strategic Management and Business Intelligence MBA is high level and is aimed at executives and managers from all roles (business development, marketing, sales, finance, legal, strategy, R & D, etc.) or backgrounds (industry, services, consulting, administration, etc ...) wishing to better understand their business and develop their individual and collective performance.

 

PARTNERSHIPS

In its 20 years of existence, the Ecole de Guerre Economique (School of Economic Warfare) has forged strong relationships with its institutional partners, academic or technical, both in France and internationally. These include: the EI Institute, CCI France, Prometheus Foundation, ANAJ-IHEDN, Big Data Alliance, Lexis Nexis, KB Crawl, Gephi Consortium…

 

 

 

PROGRAM

The Strategic Management Training and Economic Intelligence MBA constitutes an average of 320 hours of lessons plus another 80 hours of exercises.

 

It is divided into three teaching modules and 2 agendas tailored for each business activity.

 

·         Lessons: Understanding the interaction between geo-economic, competitive and societal issues, deciphering the new sources of economic competition, breakages, alliances and coalitions, identifying methods of economic expansion and new logics of market conquest.

 

·         Tutorials: The pedagogy of the EGE is mainly based on the passage to the act, that is to say exercises made from real cases proposed by companies, administrations or economic actors of civil society

 

·         Personal work: Preparing a future decision-maker to know how to use all the springs of a company’s information. Driving a business involves a new approach to management by learning and mastering research tools, information analysis and decision support.

 

TEACHING STAFF

Teachers are mostly professionals (80%) and academia (20%), all recognized in the world of business intelligence and research.

 

Program's director

Christian Harbulot

    • International expert in business intelligence.

    • He initiated research on economic clash issues and power strategies in the mid-1980s.

    • In 1990, while he was director of external relations of the ADITECH (previously ADIT, national strategic intelligence company) he published “Offensive Techniques and Economic War.” His works challenged Edith Cresson, then Prime Minister, which lead Christian Harbulot to be named personal adviser of Henri Martre in the General Planning Commission. He co-authored (with Philippe Baumard, Philippe Clerc and Jean-Louis Levet) the report that gave rise to economic intelligence in France.

    • After noticing the strong cultural deficit of French companies when it came to EI, he founded the School of Economic Warfare (EGE) in 1997 with General Pichot-Duclos.
    • Member of the Scientific Council for Training and Strategic Research (CSFRS) and Vice President of the International Institute of Economic and Strategic Intelligence (EI Institute).
    • He is author of several books, and, notably, the coordinator for the Economic Intelligence Manual published by Presses Universitaires de France in 2012

     

CAREER PERSPECTIVES
From the MBA in Management and Business Intelligence Strategy

Faced with increasing risks and international exposure due to globalization, companies now need to have a head start.

The growing interdependence between economic, political and social spheres, associated with a world of communication disrupted by new technologies, has greatly increased the need for companies to receive strategic and reliable information of high in added value.

 

Managing this flow of information requires specific expertise that EI graduates control.

 

The heart of the competitive intelligence business focuses on the information cycle, which is the essence of this discipline. This cycle summarizes the processing of information by the company and defines the expertise necessary for its mastery.

 

FORMER GRADUATES

After obtaining the MBA in Strategic Management and Business Intelligence, they now occupy management positions, directors, in the departments of Strategy, R&D innovation, security, communications within large groups such as Michelin, EADS, Air Products, Engie, Suez Environment.

·         Nicolas DUBUC, Business Intelligence Manager, Michelin

·         Virginie ALLAIRE, Director, Coop de l’Ouest

·         Frédéric RAYNAL, CEO and founder, Quarkslab

·         Ludovic PARISOT, Innovation Manager, GDF Suez

·         Alexandre LUBOT, CEO, Meetic France

·         Luc DELNORD, Security Director, La Poste

·         Jean-Luc Jaboulay, Senior Officer, French Ministry of Defense

 

REQUIREMENTS

The School offers the possibility, for all of its courses, to apply online throughout the whole year: spanning from January to December.

The selection of candidates is performed by application file (CV and application question form) followed by an interview.

 

MBA in Strategic Management Training and Intelligence prerequisites:

Graduate degree plus 3 years of experience in management roles.