MBA 2nd year Luxury and Fashion Management and Marketing

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ESLSCA S.A., Ecole de Commerce privée française, accorde une grande importance à la protection de vos données à caractère personnel.

Par suite, ESLSCA S.A. vous informe qu’elle traitera vos données à caractère personnel en vue de vous contacter et vous informer du programme choisi lors des deux prochaines rentrées. Après cette période-là où dès que les informations demandées vous seront fournies, vos données seront supprimées.

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Language

French and English

Start date

May and October

Format

Initial or continuous training

Admission Level

4-year Undergraduate degree or Higher

Price

12500€

Introduction

Programme

Pourquoi choisir l'ESLSCA ?

Admissions

Perspectives de Carrière

Témoignages

Description

The MBA in Luxury and Fashion Management and Marketing is today, after 15 years of existence, known and recognized as one of the best ways to integrate the different luxury sectors.

Our program aims to provide our students with a balanced education between concepts, luxury and fashion management & marketing, personal development and intellectual openness. This program is aimed at future leaders in the world of luxury and fashion. Our lessons are built around fundamental and specialization courses.

During this 2nd year MBA, the student pursues his specialization in fashion and luxury. He analyzes packaging, merchandising, in-depth analysis of the Fashion, Cosmetics, Jewelry, watchmaking, fashion and collections sectors. He learns trademark law and Intellectual Property, anti-counterfeiting methods, studies the supply chain, deepens the meaning of Sustainable Development and CSR for luxury houses. He is trained in Design Thinking, "Capstone Project" methods, which he puts into practice by responding to a problem provided by established companies or Start-ups. The teams support their project in front of a jury made up of academic and professional members.

The student transforms his knowledge into skills and expertise in an internship of at least 6 months. He is working on a research thesis on a subject of fashion and luxury.

A 3-day study trip to Italy is also on the program, in order to discover Italian artisans and Made in Italy (a benchmark in fashion).
Finally, in the second semester, we offer an exchange program with our partner Rome Business School in order to study "Fashion Design Management" (100% in English).

The MBA Management and Marketing of Luxury and Fashion is THE transversal training that covers all areas of luxury and marketing.

10th

In the Eduniversal 2021 Ranking in the "Luxury Management" category

87%

of students are employed 6 months after graduation

91%

Of students on an internship or who are employed abroad

32 000 €

Average gross salary in 1st job

Valérie APICELLA-MAGENTIE

- Program's director

"Dear Future leaders in fashion and luxury,

If one had to sum up in one word the rich program of the MBA Management and Marketing of Luxury and Fashion, it is that of CULTURE. What a boon for our students to be able to combine it in the various theaters of Luxury, Fashion, Jewelry, Cosmetics and perfumes, Luxury Hotels, Design and Contemporary Art.

Courses and Case Studies, but also guided tours of Companies, Exhibitions, Galleries and Art Workshops such as Ceramics Factories, ... as well as the world of management of live shows. So many cultural acquisitions and aesthetic emotions that they will not have time to appropriate in their diversity and similarities, once recruited. The systematic evaluated reports of these visits help to strengthen the transversal vision of the student. Team work in project mode, field missions, internships, provide the keys to understanding cross-cutting themes, thus giving the student the elements of essential skills in Luxury and Fashion activities.

14 years of adventure with this creative and successful pedagogy of the MBA Management and Marketing of Luxury and Fashion today allow our students to reveal themselves with enthusiasm during their stay at Eslsca Business School Paris. The MBA ultimately provides the ability to appropriate the talents of a complete manager to access an evolving managerial position within this sector. "

Objectives

Acquire in-depth training in technical expertise in the field of management and marketing applied to the luxury and fashion sectors.
Develop solid knowledge of market practices in a context where businesses are evolving.
Acquire the necessary know-how, both with regard to the economic and digital environment, business and competition law, logistics, as well as management and marketing techniques for steering teams and projects.
Adopt a comprehensive and transversal approach to the industry: companies, professions, risks and opportunities.
Acquire the expertise to access Marketing manager positions in the luxury and fashion sectors.
Acquire the skills of teamwork, leadership to develop your potential.

Courses Program

Module 1: Develop a marketing and business development strategy

Luxury purchasing and logistics
Design thinking
Distribution strategies
High jewelry, furnitures, luxury cars (EN)

MBA 2nd year Luxury and Fashion Management and Marketing

Description

Objectives

Courses Program

Module 1: Develop a marketing and business development strategy

Module 2: Management of marketing & sales teams